Allied Maxcut Engineering

Allied Maxcut Engineering Co Ltd are the sole European distributor of the Allied Maxcut T-A drilling system manufactured by the Allied Machine & Engineering Corporation in Dover, Ohio, USA. They have a business to business installation of Shopfront ecommerce for their customers to order drills in the sure knowledge of what is in stock and when they will be supplied. The site applies individual customer price books and discounts from Sage 200 and accepts orders in Sterling, Euros and Dollars into the appropriate accounts. The site is multilingual to accommodate their clients throughout Europe. Online ordering is achieving growing acceptance with their customers and is fast replacing fax as the principal method of communication.

"Shopfront has enabled us to achieve our aim of coping with increased turnover without increasing staff costs. 27% of our orders are now online and we expect further savings and improved customer satisfaction as that percentage grows."

Paul Crawford - European Operations Manager